PPC / Digital Marketing Executive

Job Title:             PPC / Digital Marketing Executive
Job ID:                  02929
Location:             Hertfordshire
Job Type:            Permanent
Salary:                  £20-30k
Industry:             Digital Marketing

Company:

A forward-thinking Hertfordshire based, award winning Marketing Agency are looking to bring in a PPC / Digital Marketing Executive to join their growing team. The role will be reporting into the Head of Search and will involve assisting the creation and development of PPC strategies for a portfolio of blue chip clients.

Key Responsibilities:

• Help to develop PPC strategies that deliver against the clients’ overall business objective
• Help to ensure the high quality of the work being produced across their portfolio of clients
• Develop relationships with key client stakeholders

• PPC account management including campaign planning & setup for a variety of clients
• Keyword research, ad copy test, bid management and competitor analysis
• Additional involvement in paid social media and display advertising
• Working with the development team to ensure landing pages are effectively optimised for all PPC campaigns to ensure maximum ROI and conversion is possible
• Preparation of client reports and provide analysis and recommendations to drive KPIs
• Working closely with Search Manager and other departments to ensure paid search activity falls in line as part of an integrated marketing strategy for our clients
• Keeping up to date with the latest industry trends

Desired skills and experience:

• Understanding of paid search marketing
• Google Adwords and Analytics experience
• Timely and accurate delivery of work
• High levels of competency in presentation, both written and verbal
• Ability to communicate confidently and succinctly to clients at the most senior level
• Demonstrate that you understand your client’s brand, objectives and that your work and behaviour reflect this
• Articulate with good communication skills
• High attention to detail
• Strategic thinker
• Highly organised
• Self-motivated
• Approachable

If this sounds like a good match, then please get in touch ASAP as interviews are taking place immediately.